We createHigh-converting ads
and powerful funnels
to drive more leads.
One campaign.
Hundreds of ways to win.
- Multiple audiences & ad angles
- Hundreds of creative variations
- Landing pages & offers tested
- Optimized for qualified leads
One campaign.
Hundreds of ways to win.
- Multiple audiences & ad angles
- Hundreds of creative variations
- Landing pages & offers tested
- Optimized for qualified leads
One campaign.
Hundreds of ways to win.
- Multiple audiences & ad angles
- Hundreds of creative variations
- Landing pages & offers tested
- Optimized for qualified leads
One campaign.
Hundreds of ways to win.
- Multiple audiences & ad angles
- Hundreds of creative variations
- Landing pages & offers tested
- Optimized for qualified leads
One campaign.
Hundreds of ways to win.
- Multiple audiences & ad angles
- Hundreds of creative variations
- Landing pages & offers tested
- Optimized for qualified leads
We create the ads, build the funnels, and manage the campaigns that bring you qualified leads.
$120M+in ad spend managed
27+ yrsin paid acquisition
01The Growth Cycle
Every qualified lead
makes the next one cheaper.
Audience-aligned funnels. Better signals.
Example: Roofing
One matched audience
Storm-Damage Homeowners
1
Ads
2
Page
3
Signal
4
Better Leads
1
Ads
One ad, engineered for a single audience — not a generic campaign.
2
Page
A landing page that mirrors the ad — same audience, same message.
3
Signal
AI scores every lead and sends the qualified-lead signal back to the platform.
4
Better Leads
The algorithm learns who converts — so performance compounds.
Message Match
Audience Matched Landing Pages.
Every audience and angle gets a page that mirrors the ads they clicked.
Same pain, same language, same offer. Message match is the conversion-rate multiplier nobody's actually doing. Then rapid testing and optimization on every page and funnel — each cycle's wins stack on the last.
Google and Meta agree: relevance matters.
Google Ads
“Choose a landing page that closely matches your ad and keywords.”
Google says the stronger the connection between the ad and landing page, the better the chances of a conversion.
Meta
“Diversify ad creative to deliver the relevant message to the right person.”
Meta recommends developing different creative messages so its AI can deliver the most relevant version to the people most likely to respond.
Algorithm Training
The unlock. Quality signals train the ad platform algorithms.
We collect detailed lead data and feed it back to the ad platform algorithms (Google, Meta, LinkedIn).
This helps their algorithms find real buyers and real revenue, not just form fills. Cost per qualified lead drops and ROAS climbs the longer it runs.
◇Services
What we can do for you.
// core service
Full-Funnel Performance Marketing
Every dollar of ad spend rebuilt from click to close — strategy, media buying, performance creative, funnel infrastructure, tracking, lead quality scoring, and ad platform signal training. One team owning the whole revenue path.
Try it// service
Funnel Optimization
Audit + rebuild the pieces between click and conversion — landing pages, offers, forms, and message match — so every campaign converts a bigger share of the traffic you're already paying for.
Try it// service
Paid Media Strategy & Management
Meta, Google, LinkedIn, TikTok, YouTube — full stack management with weekly optimization tied to qualified-lead outcomes, not surface metrics.
Try it◇Core capabilities
The under-the-hood work that makes the funnel compound. Two capabilities do the heaviest lifting.
Standout capability
AI Lead Qualification
Every lead scored the moment it lands — pain fit, buying intent, budget signal, timing. The unqualified ones drop out before they hit your sales team. The qualified ones become training signal for the ad algorithms.
Standout capability
Ad Platform Algorithm Training
Qualified-lead and closed-won data flows back to Meta and Google as offline conversions + custom events. The algorithm stops chasing form fills and starts chasing customers. CPL drops, ROAS compounds.
Performance Creative
Landing Page CRO
A/B Testing Programs
Conversion Tracking
Attribution Modeling
Custom Funnel Builds
Signal Optimization
Feed Optimization
Audience Research
CRM Integration
Try The Full-Funnel Strategy.
Try Logical Boost for 90 days. We will work on your marketing funnel, from ad to sale, fix the highest-impact leaks, and implement solutions to scale revenue.
Minimum $20,000/month in ad spend
90-day trial
✓
Thanks!
We'll be in touch within 24 hours.
03Case Studies
Real accounts.
Real numbers.
NATIONAL LAW FIRM
Added $1.2M in monthly case revenue.
A large national law firm was running Meta ads that wouldn't convert, generating about $18K a month in case revenue at a 0.5× return and paying for leads that never became cases. We rebuilt the entire Meta strategy, funnel, and tracking, adding $1.2M per month in new case revenue.
Revenue
This was the before and after from our funnel system.
Every qualified lead
makes the next one cheaper.
B2B MANUFACTURING
79% increase in new clients, on lower spend.
Achieved in five months. We rebuilt their tracking so the data came through clean, optimized for the outcomes that matter, built a stronger ad strategy, and scaled it, taking new client revenue from $286K to $512K and return on ad spend from 3× to 5.6×.
New client sales
This was the before and after from our funnel system.
Your ad account isn't broken.
Your funnel is.
EMPLOYMENT SERVICE · LINKEDIN LEAD-GEN
1,950 → 9,900 monthly leads. 5× growth in three months.
The company was already winning on Facebook ads but had barely tapped LinkedIn. What little they ran there struggled with lead quality and profitable scale. We built the entire LinkedIn lead-gen strategy from scratch, taking monthly leads from 1,950 to 9,900 in three months.
Monthly leads
This was the before and after from our funnel system.
The work behind the numbers.
Engineered, not improvised.
RESIDENTIAL REAL ESTATE BROKERAGE
817 → 1,263 leads, and cost per lead dropped from $32 to $23.
One of the largest residential real estate companies in the country, running ads in one of their markets. Cost per lead was high and quality was low. Agents were stuck with leads that never responded. We rebuilt the campaigns to attract people who actually engage and turn into deals, growing qualified leads 55% while cutting cost per lead 28%.
Qualified leads
This was the before and after from our funnel system.
Try Logical Boost
for 90 days.
FINANCIAL SERVICES · DEBT RELIEF
$400K in debt enrolled, at 2¢ per dollar enrolled.
A debt-relief company spending millions across cold calling, email, and direct mail, but unable to scale digital. Competition is fierce and the cost to acquire real loans was high. We built a scalable paid-acquisition system from scratch and proved we could enroll debt at a target of 2¢ of ad spend per dollar enrolled.
Enrolled debt
This was the before and after from our funnel system.
Every audience gets
its own matched landing page.
HIGH-TICKET B2B · INBOUND SALES MEETINGS
34 → 84 high-ticket meetings, leading to millions in sales.
Took over Google Ads for a high-ticket B2B sales team booking around 34 inbound meetings a month and sliding. We rebuilt the entire program and grew inbound meetings to a peak of 84 a month, driving millions in additional client revenue.
High-ticket meetings
This was the before and after from our funnel system.
04Results
Numbers from real campaigns.
+300%
Scaled an ecommerce client from $100K to $400K
+391%
Grew manufacturing leads from 187 to 918
+189%
189% increase in meetings booked
+400%
Grew high-value leads from 30 to 150 per week
+1,145%
Lifted monthly leads from 397 to 4,942
500/day
Generated 500 qualified leads per day on LinkedIn
+382%
Grew Google Display leads from 658 to 3,174
Ready for a real conversation?
Stop comparing proposals.
Start comparing systems.
Try the full-funnel system that improves lead quality, lowers CPL, and grows ROAS — or dig into the services we build first.
Brands we've worked with
History
25 years chasing the edge.
I started running paid ads when the internet still screeched through dial-up. Back then, pop-ups were king and Google Ads didn't even exist yet. I saw early how attention could be bought, measured, and scaled. And I never stopped chasing that edge.
Over the last 25+ years, I managed campaigns that poured more than $120,000,000 into ad spend. Even agencies hired me when their “playbooks” failed. I was the one they brought in to fix broken accounts and unlock growth.
Today, that same obsession to stay one step ahead drives Logical Boost. And now the edge is AI, piloted by highly skilled marketers.
— Joe Velcheck
Ready to get more qualified leads?
Try Logical Boost for 90 days, or dig into the services we build first.